User Generated Content or UGC is a rich source of content especially in an online world dominated by social media.
In the right hands footage shot on a smart phone can be made into something professional, exciting and right at home on the front page of a website.
This Uni of Hull film is a case in point.
B-roll here has been filmed entirely by students on a study trip to India and combined with interviews filmed and conducted by Nova recounting their travels.
Self-shot photos and pieces to camera all make the cut and are brought together through a multi-screen template and lively edit.
The final product is an energetic documentary style account of the trip with a personal touch and broadcast quality finish.